The Future Of Television. Dissected Daily.
U.S. Open ParTees Atop Inscape’s Ranking of Most-Watched TV Programs
The four-day golf championship accounted for over 4% of all live, linear TV watched last week, per Inscape.
Sports, Led By NBA Finals, Dominate Weekly TV Watch-Time
Six of the top ten most-watched programs on TV were sports-related, per Inscape data.
‘The Curious Case of Natalia Grace’ Cracks Top 25 Programs for TV Watch-Time
Meanwhile — and to no one’s surprise — sports continue to dominate much of last week’s live TV viewership, per Inscape.
iSpot Data: Q1 National TV Ad Spend Rises 37% Year-Over-Year
iSpot’s new Q1 report shows big increases for national TV ad spend and impressions, thanks in part to events like the Olympics and Super Bowl.
Movies Dunk All Over 2019 NBA Finals
Which brand advertisers made the biggest splash during the NBA Finals? We used data from iSpot to determine the big winners.
For One Play, J.R. Smith Took Over Twitter During the NBA Finals
The narrative of Game One of the NBA Finals was LeBron James's breakout performance... until J.R. Smith forgot the score.