Netflix Is Just The Beginning
Yesterday, Comcast CEO Brian Roberts confirmed something we’d been predicting for quite a while now: Comcast’s deal with Netflix is not just a one-off, but rather the first of many... Read More
We Need To Talk About The Lag
Twitter’s NFL experience is good – the video quality is crisp, it doesn’t require authentication, and the experience in the OTT app is good. It’s a quality blending of the... Read More
Week in Review: Everybody Hates Wheeler; Facebook Miscounted Video Views
1. Everybody Hates Wheeler: The Industry Pushes Back On The FCC Chair Predictably, just about everyone involved in the television industry has been pushing back against FCC Chairman Tom Wheeler... Read More
How Businesses Can Leverage Live Streaming For Growth
Live streaming video, through Facebook and other platforms, presents a big opportunity for entrepreneurs. (This article was originally published on Inc.com on 8/30/2016. Read the original post here.) Whether you’re... Read More
Week in Review: Twitter Launched Their NFL Live Streams Last Night; Is Netflix Finally Getting Real About Content Costs?
Twitter Launched Their NFL Live Streams Last Night, And, Well, Yeah…. The Jets crushed the Bills in the first game broadcast (live cast?) on Twitter and the results were decidedly... Read More
Last One In Shut The Door: How The MVPDs Are Going To Co-Opt Netflix and Other Streaming Services
Last week FCC Chairman Tom Wheeler announced his latest variation on the “Unlock The Box” proposal, pushing MVPDs to supply their customers with all manner of apps—Roku, iOS, Android and... Read More
Measurable VR Ads With Vertebrae
One of the great things about virtual reality is that it allows for the telling of stories in new and unique ways. By immersing a viewer in an experience, stories... Read More
Snapchat’s Getting Older
Snapchat has long been described by many who don’t fully understand it as “that app where teenagers send pictures to one another that disappear after 10 seconds.” And while that... Read More
Week In Review: Facebook TV Is Here; Slouching Towards TV Everywhere
Facebook TV Is Here! Kinda, sorta here anyway. The addition of a video button at the bottom of (some users) mobile apps is a big deal and definitely a big... Read More
Podcasts: #CreatedWith For The Rest Of Us
There’s a very interesting report out today from the IAB and Edison Research on how 65% of listeners are likely to buy a product after hearing about it on a... Read More
Week In Review: Spotify’s Discover Weekly Is A Hit; VOD Ad Impressions Double
1. Spotify’s Discover Weekly Feature Is A Surprise Hit We’ve been banging on about recommendations for a while, how they are going to be incredibly important for the television industry... Read More
Cord Cutting, Late Summer, 2016
As we discussed recently in Battle of the Century: Apps vs TV Everywhere, the MVPDs have it within their power to create a TV Everywhere ecosystem that’s every bit as easy to use as apps like Netflix and Hulu, that’s powered by recommendations, that is free for pay TV subscribers and reasonably priced for those who want OTT-only plans, and that still allows the networks to reap the advertising revenue they need to stay afloat.... Read More
Week in Review: Private Equity Fund TPG Merges Grande and RCN To Create Some Competition; Buzzfeed Is Splitting Into News and Entertainment Divisions
Private Equity Fund TPG Merges Grande and RCN To Create Some Competition There’s been a lot of consolidation as of late among the larger MVPDs— AT&T and DirectTV, Charter and... Read More
Why The Death Of Pivot Is Just The Beginning
Participant Media’s great experiment in television, Pivot TV, closed down last week. It would be easy to blame it on a range of issues, everything from millennials abandoning pay TV... Read More
Week In Review: Spotify Launches A Documentary Series; Instagram Rips Off Snapchat Again
1. Spotify Launches A Documentary Series Spotify continues their push into video with a documentary series about ‘80s metal band Metallica. It’s just one of several video properties Spotify is... Read More
Battle of the Century: Apps Versus TV Everywhere
Since TV is clearly not dead or even dying (sorry Business Insider) a new battle is underway for control of TV’s soul. It’s an interface battle and it pits an... Read More
Week in Review: CBS Mulls Over An Ad-Free CBS All Access; Facebook Is Forcing People To Watch Ads
CBS Mulls Over An Ad-Free CBS All Access CBS announced that they were seriously considering offering an ad-free subscription plan for their CBS All-Access service, which currently has ads and... Read More
Mr. Robot Disrupts Digital Engagement
In the last several years, linear programming has struggled to maintain its entertainment stronghold, as SVOD, streaming and other online platforms capture the attention and favor of younger viewers. Lesser... Read More
From Apple TV to Apple TV Guide
There’s a chapter in Over The Top, How The Internet Is (Slowly But Surely) Changing The Television Industry that discussed possible models for pay-TV, and how the problem with an... Read More