Sports
A deep dive into the complex labyrinth of broadcast rights and licensing deals behind sports programming as it transitions from linear to streaming distribution.
Kraken games will appear locally on Amazon (and broadcast TV). And it may show what’s next for local sports rights.
PGA, MLB, Stanley Cup Playoff and NASCAR also make Inscape’s ranking for April 15-21.
As FASTs increasingly skew local, the case for live sports grows stronger. Brandon Katz unpacks.
Chicago sports is going to embrace a new, old approach to RSNs, and it could provide a roadmap for how other teams manage local rights going forward.
The tournament accounted for 3.64% of all live, linear minutes watched April 8-14, per Inscape
Madhive CRO Jon Kaplan tackles the future of advertising as it relates to sporting events, and what that means in the age of streaming.
The final few games of the women’s tournament captured a 3.66% viewership share across April 1-7, per Inscape.
Caitlin Clark puts up big numbers both on and off the court, as we dive into her impact on TV and social video.
LG’s new series of reports looks at the state of sports streaming in the US, UK and Canada and finds some surprising similarities.
But NCAA basketball is still in a full-court press for TV viewership share, per Inscape.
The NFL is happy to add Christmas to a growing holiday season slate — but the lingering question is what is “too much” football on TV?
The men’s and women’s basketball tournaments took first and second place, respectively, on Inscape’s latest ranking of the most-watched TV programming.
Men’s college basketball grew its TV viewership share week-over-week, while The Players propelled PGA into second place, per Inscape.
The NFL’s quest for an 18-game schedule seems like it’ll happen at some point, and could spur yet another lucrative subdivision of its TV rights as a result.
Men’s college basketball and the NBA again lead Inscape’s weekly ranking of most-watched TV programming, while the Oscars placed fourth.
NBA grew its viewership share week-over-week but couldn’t get the jump on men’s college basketball games, per Inscape.
Fueled by the Daytona 500, NASCAR Cup Series captured a 1.14% viewership share for Feb. 19-25, per Inscape.
College Football Playoff changes could be the move that finally eats the sport alive.
Men’s college basketball games captured a 2.07% viewership share for Feb. 12-18, per Inscape.
The NFL wants no part of a super sports streamer, since it puts the rest of televised sports on an equal playing field.
Sunday’s Big Game lived up to its high expectations, delivering record viewership for Paramount.
Some of sports’ biggest rights holders are combining forces, in a move that makes us wonder what the point of escalating rights fees were to begin with.
Meanwhile, multiple news programs made week-over-week gains, per Inscape.
The NFL conference championships captured a 7.99% viewership share last week, per Inscape.
The biggest part of Neflix’s new rights deal with the WWE is how popular wrestling is on YouTube, and how that may be a huge boost to Netflix’s subscriber (and ad) base.
“Postseason NFL Countdown” also enjoyed a boost in watch-time for Jan. 15-21, according to Inscape data.
It was the only streaming service that saw month-over-month growth in December, per CreatorIQ.
The NFL Playoffs captured a 33.62% viewership share across Saturday and Sunday, according to Inscape data.
Peacock scored a big win with its exclusive NFL Playoff game, but do short-term gains hurt the league in the long-term?
A look at the most-watched programming for January 8-14, with insights from Inscape.
A deep dive into the complex labyrinth of broadcast rights and licensing deals behind sports programming as it transitions from linear to streaming distribution.