What exactly is an MVPD today? With so many points of distribution for video content, it’s understandable that the idea of what exactly an MVPD is has become unclear. But that lack of definition also creates new opportunities.
In the video below, VIZIO VP of Sales Adam Bergman explains what the future of MVPDs looks like — and where VIZIO fits into that equation going forward, too.
“We’ve built an ecosystem that we think is quite possibly going to be the model for the future. We think a lot about how you define the new MVPD.
We are an MVPD of sorts, right? We provide an opportunity for search and discovery of content. We provide options for paid content, for subscription based content, for free, ad-supported content. So we’ve built an ecosystem that we think is quite possibly going to be the model for the future.”