The fall of 2020 has been unlike any programming period we’ve seen before. All major sports leagues were competing at once. Election dramas kept people glued to news networks, and fall programming started trickling back to TV.
Inscape, VIZIO’s data unit with insights from a panel of more than 16 million active and opted-in smart TVs, has put together a special report with audience insights around sports viewership this fall.
- Connected TV viewership growth since COVID-19 began
- Top sports by watch-time
- Viewership crossover NFL, college football, MLB, NBA and NHL
- What else sports fans are watching on TV
- Viewership crossover for sports fans vs. nightly news shows
Want more glass-level data? Inscape recently released a report around TV viewership for politics and the 2020 election, which you can download here.