Special Report: FASTs Are The New Cable
Our newest report, FASTs Are The New Cable, is intended to be a definitive primer for FAST newbies and old-timers alike.
The FAST ecosystem is massively confusing, even more so than when we first coined the term “FAST” back in December 2018.
This report is designed to help untangle a lot of that confusion by walking readers through key issues, including:
Why data is so important for the FASTs and how it affects their UI and UX
Why linear channels are so popular on the FASTs
The value of curation to creating a successful service
Why "free vs not free” is still the biggest distinction between FASTs and other types of services
The various types of entities standing up FASTs and linear channels
The differences between FASTs owned by major media companies and those owned by OEMs.
There’s also a look at the future of FASTs that explores:
International expansion
Sports rights and original programming
Why SVOD services are adopting linear channels too
Creating a new flywheel from a 3-tier system (FASTs + SVOD)
The trend towards personalization
The role of local broadcasters
Branded content channels
The turn towards quality
And Evan Shapiro’s latest map of the FAST ecosystem, created specially for TVREV.
In addition, you’ll find exclusive one-on-one interviews with these key industry thought leaders:
Tom Ryan (Pluto TV)
Srinivasan KA (Amagi)
Sean Buckley (Magnite)
Raghu Kodige (LG Ads Solutions)
Katherine Pond (VIZIO)