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Hot List: Privacy, Transparency and Truth

Jason Damata

“A lack of transparency results in distrust and a deep sense of insecurity.” - Dalai Lama

Netflix knows how to use data to express itself in a confusing fashion, like water in the desert for analysts – who all have a different take: 

One thing no one can deny, that’s a lot of streaming hours. The bigger story here? The role of gatekeepers and how they choose to wield the power of discovery. Were those titles data suggestions from an algorithm, or payola tune-in? How much strategic revenue yield is the AI cooking in? 

Beating linear is becoming like child’s play with dynamic discovery. Only loyalty and perishability can keep people in linear feeds now. And even then, Tucker is coming for FOX with a network.  

Currency Chronicles this week include some fine takes: 

Everyone is talking about CTV and privacy:

Peeping Privacy: Have you seen the consumer study we did with Shapiro? Normal people care! Are you coming to the webinar this Tuesday we’re doing with Evan, Alan and Publisher’s Clearing House? RSVP here.

Join the (FREE) Webinar

Alan Wolk will be moderating a discussion – 12/19 @ 3pm EST – with Evan Shapiro and authors of the new report from Publishers Clearing Hours: It’s All Personal - A Study On Consumer Attitudes Towards Data Collection & Usage.

Featuring:

  • Smriti Sharma, Publishers Clearing House

  • Daniela Molta, Syracuse University

  • Tiffany Johnson, New York University

Register for the webinar HERE…

And don’t forget to download the special report

NEWS TO PERUSE

Across the Industry:

From Our Thought Leaders Circle: