acTVe FAST Channels CEO Geoff Clark On The FAST Ecosystem Over The Years
In this interview from CES 2024, Geoff Clark, CEO at acTVe FAST Channels, talks about how the FAST ecosystem has evolved over the years and where we are headed.
Geoff Clark: The FAST market has definitely evolved over the past year. I started in FAST in about 2017, and I think we've seen like three or four iterations now of FAST. It is much harder to get quality carriage deals, content has become more expensive to license, and I think those are all good signs that we're pushing closer to actual television.
I believe FAST is awesome, but I think it is just television. And I think in the future, and most consumers will never know, they will just say, "Wow, these are some more incredible channels that are very niche and exactly what I want," and they don't care if it's FAST or whatever, they just want TV. And I think that's a great thing for all our channel operators if we can get to that level where our indie channels feel like NBC channels, or HBO Max channels, or Comcast channels.