Netflix and Sony Deal is Everything Both Parties Need Most
Netflix’s deal with Sony is $1 billion well spent, and provides a lot of benefits for both companies involved. Read More
The TV Data Initiative Is Looking to Streamline the TV Data Ecosystem
A new consortium has been formed from among some of the leading players in the industry to try and make order out of chaos and to develop proposals that can help the industry to unlock the full potential of the new TV data ecosystem. Read More
That Didn’t Take Long: T-Mobile Ghosts Its Skinny Bundles
T-Mobile killed off its T-Vision skinny bundles just five months after launching them. What took so long? Read More
ViacomCBS Rollercoaster Highlights Challenges Facing Smaller Streamers
ViacomCBS and Discovery shares went on a Rollercoaster of Doom over the past few days, possibly a harbinger of more challenges to come for smaller streamers trying to keep up with some of the world’s biggest companies. Read More
Netflix Still King, But Losing Mindshare Fast In Original Shows
Original shows on Netflix remain the most in demand with audiences in major markets, a new study found, but competitors led by Disney+’s ‘The Mandalorian’ are starting to reshape the fan landscape. Read More
Oprah’s Interview of Prince Harry & Meghan Markle Ranks Among Most Engaged Airings of 2021
This past Sunday, Oprah Winfrey and CBS released one of the most anticipated interviews of the year covering Prince Harry and Meghan Markle’s decision to leave the Royal Family. The Read More
Comcast Flexes Unexpected Muscle To Reduce Churn
Comcast’s Xfinity Flex device was often derided when it first debuted, but has made a big difference in the company’s effort to keep broadband subscribers around. Read More
Disney+ Hits The Century Mark Amid Mouse House Transformation
Disney+ crossed the 100 million subscriber mark, CEO Bob Chapek announced at the annual shareholders meeting. Now comes the harder part, getting the next 100 million to catch Netflix, while solving some thornier questions about the rest of its streaming empire. Read More
Paramount Plus Movie Strategy Yet Another Approach To Hollywood’s Thorniest Problem
Paramount Plus launches this week with lots of familiar franchises, and yet another new approach to streaming high-profile movies. Will it be enough for ViacomCBS to keep up with services from much bigger companies? Read More
Discovery Streaming Adds 7 Million Subs But Can It Sustain Linear Too?
Discovery more than doubled its streaming subscribers in the past seven weeks, with plans to add 1,000 more hours of programming this year. But can it really afford to sustain its legacy cable operations too? Read More
HBO Max, Disney+ Bet On Premium Puts Pressure On Competition
Early data on the consumer appeal of new premium content initiatives at Disney+ and HBO Max suggest their competitors will have to come up with a lot more money to continue to compete, and with more than just high-profile movies. Read More
European Streaming Hitting Records Too, Thanks to Netflix, Amazon
Netflix and Amazon were just as big in Europe’s record year for streaming video as they have been in the United States, a new survey shows. But there were some distinctive Continental differences when you look further into the numbers. Read More
What TV Shows Does Amazon’s New CEO Watch?
Amazon is about to make Andy Jassy, the company’s just anointed successor to Jeff Bezos and an expert on cloud computing, one of the most powerful people in Hollywood. So does this guy even watch TV? Read More
Smart TVs Looking Even Smarter In Latest Pandemic Usage Study
Smart TVs saw the biggest growth in a great quarter for the online-video business, a new Conviva study found. Roku and YouTube also had big quarters, while South America and Africa viewership boomed. But ads got longer, despite consumer preferences. Read More
Tubular Labs: TV Doubles Down On Social Video Heading Into 2021
Tubular Labs CRO Denis Crushell discusses how TV — streaming and linear — is utilizing social video to grow viewership in 2021. Read More
Tubi’s Pitch To Brands Shows Where FAST Services Should Go Next
Tubi pitched advertisers this week with some big numbers on its first year with Fox. But contained within the pitch were key factors that all the free, ad-supported services will need to embrace amid stiffer competition for audiences. Read More
What Next For Roku After Record Week And Quibi Deal?
Roku set all kinds of records in January’s first week, and made its first original-content deal. Where does it go from here? Read More
How Did Streaming Video Services Fare In TV[R]EV’s 2020 Report Card?
In a year when seven big subscription video services launched, Netflix ruled. How did all the competition grade out in TVRev’s report card? Read More
VIZIO Explains SmartCast [VIDEO]
VIZIO VP of Business Development Katherine Pond explains the SmartCast operating system Read More
Beachfront: Programmatic Delivers Revenue Automation That Augments TV Ad Sales [VIDEO]
Beachfront CEO Chris Maccaro explains revenue automation and its importance to TV ad sales teams. Read More
VIZIO: Why Addressable Inventory Makes TV Advertising More Appealing to Brands [VIDEO]
VIZIO VP, Network Partnerships Adam Gaynor talks about what makes addressable ads such an appealing option for brands on TV. Read More