WEEK IN REVIEW: Amazon Launches Its Own FAST, Hulu, AT&T Get Attributable.
1. Amazon Launches Its Own FAST Happy 2019. While rumors of Amazon launching its own FAST (Free Ad-Supported Streaming TV Service) have been swirling about for a few months now,... Read More
Questions (and Opportunities) Around ESPN’s College Football Megacast
ESPN’s latest megacast opened up some questions — and great opportunities — for the network to explore for OTT advertising.... Read More
NBCU Building A ‘Bluprint’ For Its Post-Cable TV Future: Q&A With Dave Howe
Among a string of experiments and ventures at NBCUniversal, few are as intriguing as Bluprint, the revamped hobbyist education and e-commerce site formerly known as Craftsy that the media giant... Read More
Netflix’s Merry Holiday Season Sets It Up To Survive Challenging 2019 Competition
There, he said it: “Netflix, Netflix, Netflix.” If that punchline to a joke by host Andy Samberg wasn’t quite the theme of Sunday night’s broadcast of the Golden Globe Awards,... Read More
The Year Ahead. Our Fearless Predictions For 2019, Part 2 of 2
Picking up where we left off with Part 1, here are our last six predictions for 2019. 7. As the content bubble explodes, a lot of great shows get lost... Read More
Q&A With WHOSAY CEO Steve Ellis On Integrating Influencer Marketing For Success
Steve Ellis is founder and CEO of WHOSAY, which after nearly a decade is one of the oldest and largest influencer-marketing agencies in the business. And as of about a... Read More
The Year Ahead. Our Fearless Predictions For 2019, Part 1 of 2
It’s that time of year again, time for us to get out our crystal balls and predict the future. Before you laugh, remember that we were spot on last year... Read More
Immersive Entertainment’s December To Remember Reflects 2018’s Return To Optimism
If 2016 was a year of excess hype for virtual reality, and 2017 was mired in that rugged trough of disillusion, 2018 marked a return to optimism, growing consumer acceptance... Read More
Week In Review: T-Mobile vMVPD Service Might Launch in 2019, NBCU Might (Finally) Launch A DTC Service Too
1. T-Mobile vMVPD Service Might Launch in 2019 So it seems that T-Mobile is not going to launch its TV service in 2018. Which, given that there are just 10... Read More
Amazon Prime’s BYO Bundles Scoring Big For Small Channels
One of pay TV’s biggest developments the past couple of years has been the rise of the skinny bundle of digitally delivered online video channels. But those digital bundles have... Read More
STIRR Fills Sinclair’s Pot With Hybrid Linear, On-Demand Approach
STIRR, the big swing at an online service by Sinclair Broadcast Group, came into much clearer focus this week, with CEO and President Christopher Ripley detailing its hybrid business model... Read More
Warner Spares Netflix. But At What Cost?
Sometime in the spring of 2015, a secret memo went out to 12-year-old girls across America. “Log into your parents Netflix account and start watching Grey’s Anatomy,” it commanded. “All... Read More
Week In Review: AT&T Reveals The Three Faces Of Warner, Pluto Discovers Europe
1. AT&T Reveals The Three Faces Of Warner While the industry awaits the “Attack of the Giant Flixes” one of the biggest questions has been what those “Flixes” will actually... Read More
Connecting The Next Generation Of TV Viewers To Publishers and Advertisers Wherever They Are
Nearly three-fourths of American households already have a television connected to the Internet. What’s less well connected? Some way to identify and tie those users to the video sources they... Read More
Giving Tuesday And NewsMatch Are The Real Spirit Of The Season
Black Friday and its consumption-minded spinoffs Small Business Saturday and Cyber Monday make it easy to forget that the holidays are supposed to be about giving, especially to those less... Read More
Week In Review: Amazon Bids for Fox RSNs, Apple Might Be Thinking About A Lower Priced Dongle
1. Amazon Bids for Fox RSNs As part of their deal with Disney, Fox has just 90 days to get rid of their 22 RSNs (Regional Sports Networks, the ones... Read More
The Frenemy Report: Artificial Reality
While Facebook wages a war, tales of Instagram’s battles are bubbling up. WIRED details how influencers can use their powers for evil (smack-talking brands) while The Atlantic investigates the shady... Read More
Amazon’s Plan to Buy Fox’s Sports Networks Raises Lots of Big Questions
You figured one of the tech titans would get into live sports in a big way at some point. You just didn’t think it would be Amazon going big into... Read More
Week In Review: AT&T Goes Full Digital, Netflix Goes Full Mobile
1. AT&T Goes Full Digital AT&T finally admitted to doing what we’ve long assumed every MVPD is going to do: move all their pay-TV subscribers to digital. Why It Matters... Read More
The Frenemy Report: The Short of It
Getting Shorter: The OG quick dopamine hit, Vine, is reported to debut V 2.0 (named Byte) in 2019 and Gen Z is stoked… in the meantime, they have the option of... Read More