Week In Review: Peacock Looks Like A Winner, Questioning HBO’s Latest Stats
The one where we look at what NBCU did right with Peacock and who those very active HBO Max users likely are. Read More
NBA Leaning Into Fans, Digital Video With Restart in Orlando
The NBA’s kept a vibrant digital presence during quarantine, and now looks to cash in on that and #NBATwitter in-game as the league returns. Read More
Week In Review: AT&T Takes Another Hit, Roku Predicts Even More Cord Cutting
The one where we look at why AT&T is losing so many pay TV subscribers and examine the vaildity of Roku’s new cord cutting predictions. Read More
Take Our TV[R]EV Survey On The FASTS. (Please.)
The one where we ask you to help us out by completing t our quick survey on the FASTS. Please. Read More
Week In Review: Peacock Goes Big On News (And Free), Netflix Goes Big On New Subscribers
The one where we look at why Peacock is really just a well-done, news-heavy FAST, as wonder when Wall Street will finally understand Netflix. Read More
The Quarterly Report Card: How Did The Big SVOD Streaming Services Do?
TV[R]EV analysts David Bloom and Alan Wolk take a look at how the major SVOD services (aka “Flixes”) did during the pandemic. Read More
OTT Rising: How Data From 50 Million Smart TVs Is Fueling Samsung’s Growing Addressable Ad Business
Our latest Revisionist interview features Samsung Ads VP Tom Fochetta discussing how clients rely on them to “find the unfindables.” Read More
Week In Review: Google Gears Up For Streaming Wars, Amazon Integrates vMVPDs
The one where we look at how Google is once again going over the wall and into the fray against Amazon and Roku and then look at Amazon’s linear play. Read More
Get Our New Special Report, ‘Local OTT: What You Need to Know’ Today
TV[R]EV’s newest special report looks at how broadcasters and MVPDs are using OTT to reach local audiences, so crucial during the pandemic. Read More
Week In Review: YouTubeTV Raises Prices And Everyone Remembers vMVPDs Are Still Cable TV, Verizon Makes The First Move In The MVPD New Bundling Wars
The one where we yet again explain why vMVPDs are not cord-cutting and look at Verizon’s free Hulu for a year deal for new broadband subs. Read More
Will Fox News Be A Victim Of The Shift To OTT?
Given Fox News’s reliance on traditional pay TV viewers, the expected swing to OTT may leave them without much of an audience. Read More
Week In Review: HBO Plays Hardball, Amazon Goes Linear
The one where we look at AT&T’s continued efforts to shoot itself in the foot with regards to Roku and Amazon and examine Amazon’s linear TV plans. Read More
Consumers Have Loaded Up on SVODs During the Pandemic. But What Will Happen as Restrictions Lift?
The past few months have been a perfect storm for TV consumption: people have been stuck at home with hours to fill and with few ways to spend disposable income, Read More
Day One of the NewFronts And Data Is King
A look at why data and data-driven advertising was front and center on Day One of the (virtual) 2020 NewFronts. Read More
Q&A: Paket Media’s Raffi Bagdasarian on Simplifying Streaming Video’s Sign-In Chaos
Entertainment executive Raffi Bagdasarian talks about how Paket Media aims to solve the emerging headaches of streaming video: finding, signing into, and paying for our proliferating portfolio of subscription channels. Read More
Unified Ad Platform Plans Could Signal Disney’s Strongest Push Yet Into Video Ad Wars
Disney’s Unified Ad Platform future ups the ante on addressable and puts the company squarely in the middle of the video ad wars. Read More
Week In Review: AMC Makes Some Moves, Roku And Amazon Play Hardball
The one where we look at AMC’s advertising and programming moves and look at why Roku and Amazon still have the upper hand vs Flixes. Read More
HBO Max. The Dilemma Unpacked
A look at the long and winding path that brought HBO Max to the unenviable position it finds itself in today. Read More