Week In Review: Univision Launches Prende, LG Revamps Its TV Interface
The one where we explain why LG’s new interface is a bigger deal than it might seem and offer some suggestions for Univision’s Prende Read More
Sports League Expansion, and How Lost Revenues and Media Rights Factor In
Lost revenues for the major sports leagues in the U.S. could mean expansion is in the works to pocket more cash (via rights deals and expansion fees) Read More
Wonder Woman 1984: What Went Wrong and What Went Right
Wonder Woman 1984 was one of the most anticipated films of Christmas day in 2020, with fans excited to get a chance to finally see the movie from the comfort Read More
Week In Review: LG Buys Stake In Alphonso, Roku and Amazon Pass 50M Users
The one where we lay out the wisdom of the LG/Alphonso deal and dissect what it means that Roku and Amazon now have over 50 million users apiece. Read More
2020 Year in Sports: Analyzing the Passion of Fans
2020 saw massive shifts in collegiate and professional sports. Seasons were canceled, others delayed, put in bubble format, and others massively cut down the number of games played. Among all Read More
‘The Bachelor’ is Back: Viewership and Ad Insights For the Premiere
A few quick viewership and advertising insights around the season 25 premiere of ABC’s “The Bachelor,” with data from VIZIO’s Inscape and iSpot.tv. Read More
Influencer Spotlight: The Space Gal
Using insights from CreatorIQ, we profiled scientist and influencer Emily Calandrelli, who’s working to increase science literacy. Read More
Fall 2020 Wrap-Up Report: Viewership Trends via Inscape
In case you’ve missed it, over the past few weeks we’ve been sharing special viewership reports from Inscape. This final report includes everything we previously shared individually, all wrapped up in a one package. Read More
Week In Review: Disney Goes Very, Very Big, Measurement Goes To Impressions
The one where we commend Disney for doubling down on their key advantages in the streaming wars and examine how iSpot and Nielsen’s new measurement systems are going to let advertisers feel good about streaming. Read More
New Special Report: Fall TV Viewership Trends
Inscape’s latest viewership report has audience insights for a few high-profile shows that returned this fall, including “The Voice,” “The Bachelorette” and ABC comedies. Download it for free today. Read More
Week In Review: 10 Reasons Why Discovery+ Is A Winner, Warner To Show All 2021 Movies On Max
The one where we list 10 reasons why Discovery+ is in very good shape and look at Warner’s movie-window shortening/Max subscriber boosting plan Read More
Sports Viewership Trends: A Special Report
This free special report from VIZIO’s Inscape is filled with highlights around sports viewership this fall, including top sports by watch-time, viewership crossover and more. Read More
At Least TV Measurement Is Getting More Accurate
While obtaining accurate data about many parts of the TV industry remains challenging, significant strides are being made in measurement. Read More
What People Watched Over Thanksgiving Weekend
It wasn’t all football and the Macy’s parade this weekend – here’s what else people were watching, per VIZIO’s Inscape. Read More
Influencer Spotlight: Binging With Babish
Using insights from CreatorIQ, we examined food influencer Andrew Rea, creator of “Binging With Babish,” a unique show that blends cooking with TV and film. Read More
Dave Chappelle’s Hosting Stint was Most Engaged Saturday Night live Episode in Last 3 Years
Following a long week of Election coverage, fans of the hit sketch comedy series Saturday Night Live (SNL) tuned in to see comedy legend Dave Chappelle host with musical guest Read More
WandaVision Trailer Confuses and Intrigues Record-Setting Audience Following Emmy Premiere
According to media outlets, the trailer for WandaVision, set a new record for 24-hour social media traffic after its premiere at the 2020 Emmys. WandaVision is an upcoming TV series Read More
New Special Report: Political TV Viewership Trends
This (free!) report from VIZIO’s Inscape highlights TV insights around politics as the 2020 election heated up. Get minute-by-minute viewership trends for the debates and town halls, see what happened with live TV tune-in when news networks called the election and more. Read More
‘The Mandalorian’ Season 2: A Week in Review by Canvs
In its first full year, Disney+ has been able to successfully launch several feature films and series, helping to navigate a year largely without in theater viewing. After a hit Read More
Controversial Start to Season 16 of ‘The Bachelorette’ Leads to Spike in Engagement
Three episodes into the current season of The Bachelorette, Clare Crawley (the Bachelorette) stirred up the show’s fanbase when she snuck off with Dale during a group date, didn’t award Read More