Alan Wolk Archives

TV(R)EV

AOC Twitch Stream Shows Path Forward for Politics & Video Engagement

Tubular Audience Ratings Making TV-Like Metrics a Reality for Social Video

The new Tubular Audience Ratings provide unique viewer and minutes watched data that make it easier to evaluate social video like TV.

Advertising Revisionists

The REVisionists: With The Largest Library Of Any Streaming Service, Tubi Has Carved Out Their Own Niche

TV[R]EV Original — Alan Wolk

“Our point of difference is actually pretty straightforward,” says Farhad Massoudi, Tubi’s CEO. “We have the largest continent library—over 20,000 titles and just to be clear, even if a series

Alan Wolk Screen Convergence

Week In Review: Disney Doubles Down On Streaming, Stats Show Streaming Still Strong

TV[R]EV Original — Alan Wolk

The one where we look at why streaming is the movie industry’s worst nightmare and why streaming numbers have held steady since March.

Alan Wolk Video Screen Convergence Revisionists

PeerLogix’s Will Gorfein Explains ‘Moneyball’ Strategy Of Content Acquisition [VIDEO]

TV[R]EV Original — Alan Wolk

As part of our new Special Report on the FASTs, PeerLogix Founder and CEO Will Gorfein discusses their “Moneyball Strategy” for content acquisition.

Alan Wolk Screen Convergence

TV Needs To Bring Back Longer Seasons (Even On Streaming)

TV[R]EV Original — Alan Wolk

Longer seasons on streaming will provide the next generation of comfort food TV while creating stability for those who work on the creative end of the business.

Advertising Alan Wolk Screen Convergence

Week In Review: The Roku Channel Launches On Amazon, Tubi Adds Local News

TV[R]EV Original — Alan Wolk

The one where we explain why The Roku Channel is now on Amazon’s Fire TV and the importance of Tubi’s carrying local broadcast news.

Advertising Alan Wolk Video Screen Convergence

VIZIO’s Mike O’Donnell on How to Improve Ad Experience on the FASTS [VIDEO]

TV[R]EV Original — Alan Wolk

As part of TV[R]EV’s Special Report, VIZIO’s Mike O’Donnell shares his thoughts on why the FASTs are so popular and how to improve the ad experience.

Alan Wolk Screen Convergence

Cable Networks Are Migrating To The FASTs. Here’s Why.

TV[R]EV Original — Alan Wolk

One of the more interesting findings from our Special Report on the FASTs was that many smaller cable networks are already setting up shop on the FASTs.

Alan Wolk Screen Convergence Revisionists

Tubi CEO Farhad Massoudi On Why Tubi’s Massive Library Gives It An Edge [Video]

TV[R]EV Original — Alan Wolk

As part of TV[R]EV’s new special report on the FASTs, Tubi CEO Farhad Massoud shares his thoughts of where Tubi fits into the new TV ecosystem.

Advertising Alan Wolk Screen Convergence

Week In Review: Google Unveils Latest TV Domination Plan, AMC+ Goes Indie

TV[R]EV Original — Alan Wolk

The one where we explain why Google is getting back into the TV game too late to make a difference and why AMC+’s rollout on Amazon matters

Advertising Analytics Alan Wolk Screen Convergence

New TV[R]EV Special Report: TV In The FAST Lane

TV[R]EV Original — Alan Wolk

TVREV’s new Special Report on the FASTs is your secret weapon for understanding this important part of the new TV ecosystem.

Advertising Alan Wolk Screen Convergence

The Emmys Revealed The Gap Between TV’s Two Competing Universes

TV[R]EV Original — Alan Wolk

The Emmys revealed how far apart the worlds of broadcast and streaming have become, a rift that will only widen as streaming becomes dominant.

Alan Wolk Screen Convergence

Week In Review: VCBSFlix Will Be Called Paramount+, Trump Bans New TikTok Downloads (Or Not)

TV[R]EV Original — Alan Wolk

With nine of these Flix services up and running, along with all of the mega FASTs, it seems that OTT will soon not only have better programming than traditional broadcast and cable TV but a lot more of it. All for considerably less money, which is why we’re finally going to see that “massive wave” of cord cutting happening over the next few years.

Advertising Alan Wolk Screen Convergence

Week In Review: Apple Makes Some Moves, Kagan Sees More Cable-Free Households

TV[R]EV Original — Alan Wolk

The one where we look at how Apple is trying to overtake Roku and Amazon and dissect the recent increase in cord cutting.

Advertising Analytics Alan Wolk Screen Convergence

Week In Review: AT&T Rumored To Be Looking To Unload Xandr and DirecTV, Nielsen Says Netflix’s Library Content Is Where It’s At

TV[R]EV Original — Alan Wolk

The one where we look at how and why AT&T’s TV project seems to be imploding and what Nielsen’s Netflix ratings say about the state of streaming.

Alan Wolk Screen Convergence

Week In Review: Google’s Sabrina Play, More People Stream First

TV[R]EV Original — Alan Wolk

The one where we speculate about Google’s new Sabrina streaming device and the significance of more viewers turning to streaming before linear.

Alan Wolk Screen Convergence

Week In Review: Shake-Ups At HBO Max, Locast Expands Again

TV[R]EV Original — Alan Wolk

The one where we look at why HBO Max still has a world of hurt associated with it and look at why the broadcast networks aren’t all that bothered by Locast these days.