Netflix and Sony Deal is Everything Both Parties Need Most
Netflix’s deal with Sony is $1 billion well spent, and provides a lot of benefits for both companies involved. Read More
The TV Data Initiative Is Looking to Streamline the TV Data Ecosystem
A new consortium has been formed from among some of the leading players in the industry to try and make order out of chaos and to develop proposals that can help the industry to unlock the full potential of the new TV data ecosystem. Read More
Week In Review: Amazon Adds New Remote Buttons, Comcast Adds Disney+ and ESPN+ to X1
The one where we look at how the streaming wars has resulted in a hierarchy of Haves and Have Nots and how that’s playing out in everything from who gets remote buttons to who gets to be on cable TV interfaces Read More
Week In Review: Warner Backs Down On Same Day Movie Releases, Roku Launches A Branded Content Studio
The one where we look at why Warner’s movie backtrack might spell trouble for HBO Max and why Roku’s content studio is likely the first of many similar studios. Read More
Only Turn On The Game For The 4th Quarter? You’re Not Alone
When half of all major league sports fans under 35 would rather watch clips than the full game, it’s time for the leagues to ask why that is. We have our suspicions. Read More
Week In Review: Amazon Gets The NFL, Amazon Gets News
The One That’s All About Amazon: their NFL deal and the advertising possibilities that opens up and their News app that now has 88 more local stations. Read More
‘15,000 Merits’ And The Evolution Of A Two-Tier System For TV
From advertising to programming, television increasingly feels like it consists of two separate universes. Read More
Week In Review: Oprah Shows The Power Of Live, Netflix Cracks Down On Password Sharing
The one where we look at why live TV isn’t going anywhere (except maybe streaming) and why Netflix may be getting serious about password sharing. Read More
Linear Television Is Here To Stay. Where Is Another Story.
Pre-programmed linear television isn’t going to fade away. It’s just going to migrate to streaming along with the rest of the industry. Mostly because people don’t always like to play programmer. Read More
The Only Question Worth Asking
Will linear TV collapse in five years? Ten? Or not at all? Alan Wolk looks at the possibilities and their ramifications. Read More
Week In Review: VCBS Unveils Paramount+, Sinclair Gets Ballys To Sponsor RSN Apps
The one where we unpack Paramount+ and Sinclair’s very clever plan to enlist Bally’s to launch their regional sports networks as streaming apps. Read More
Do One Thing And Do It Well. Why Discovery Is So Well Suited For Streaming Success
Discovery’s decision to maintain synergy between their linear and streaming products is likely a big reason why the service is doing so well just one month in. Read More
Week In Review: Netflix’s Shonda Gamble Pays Off, VIZIO Rolls Out Frequency Capping
The one where we look at why most of the Flixes need to better distinguish their programming philosophy and why Vizio and other smart TV OEMs have an easier time implementing frequency capping. Read More
Week In Review: Disney Plus Closes In On The 100 Million Mark, CBS Has A Deal For You
The one where we look at why Disney Plus has been so successful and why Paramount Plus is already looking to cut consumers a deal. Read More
The Clubhouse Effect: Is Live Audio Just Live Video 2.0?
Is live social audio just a reinvention of live social video or is there more to Clubhouse and its kin than meets the eye? Read More
Week In Review: Magnite Buys SpotX, Pluto To Help Promote CBS Shows
The one where we look at consolidation in the streaming TV ad space and the wisdom using FASTs to promote content on Flixes. Read More
Week In Review: Is Anyone Paying For Flixes, vMVPDs Get Hot (For Now)
The one where we look at all the freebie offers the Flixes still have going and examine why vMVPDs are going to be hot for the next year or two. Read More
The Rise Of The Smart TV Ecosystem
A look at the unexpected rise of a massive advertising and content ecosystem centered around smart TV OEMs. Read More
Week In Review: Netflix Passes 200M Users, Happy Times In FAST-Land
The one where we look at Netflix’s move away from debt financing and the continued growth of the FASTs Read More