Apple Has Lots To Say At WWDC, But Nothing About TV+, Its Most Expensive ‘Hobby’
Apple continues to say little at big presentations about its TV+ “hobby,” while competitors are preparing the kind of intensive programming that attracts and keeps subscribers around. Read More
Week In Review: Ad-Supported HBO Max Is Here, CNN+ To Launch Too
The one where we look at why ad-supported HBO Max may be a better deal for many viewers and why CNN+ really needs to have the CNN live feed. Read More
Is Netflix’s Lack of Momentum (vs. Streaming Competitors) Worrisome?
With momentum surging around streaming overall, is Netflix about to be left behind relative to its biggest competitors? Read More
MGM Deal Could be Amazon’s Strongest Streaming Move Yet
Amazon’s latest move pushes the streaming wars toward a battle of big-dollar acquisitions. Read More
By the Numbers: Discovery & WarnerMedia Combine for Huge Reach on TV, Social Video
Just how big would a Discovery/WarnerMedia company be? A look at the combined footprint on social video and TV. Read More
Would Netflix’s ‘N-Plus’ Be a Value-Add, or More Digital Clutter?
It’s clear what Netflix might want to do with something like N-Plus… but does anyone need it? Read More
Here’s How Apollo Makes its Verizon Media Acquisition Worthwhile
Apollo’s ability to turn Yahoo into a larger sports betting player could make or break the Verizon Media acquisition. Read More
The Future of Sports on TV: Q&A with Beachfront’s Tom St. John
TV[R]EV speaks with Tom St. John, head of partnerships at Beachfront, about the state of sports on television heading into NewFronts/upfronts. Read More
NHL TV Rights with Disney, Turner Emphasize Streaming Future (While Keeping One Foot in Linear)
The NHL secures a 3x increase in TV rights. And while the focus is on linear, streaming is what could be the biggest benefit of these deals by the end of it. Read More
Sony Deal is Disney’s Latest Play to Own Home Entertainment Market
Disney wants to own home entertainment (and really, all of entertainment). The Sony deal is the latest move to help them do just that. Read More
Netflix Subscriber Numbers Aren’t Cause for Alarm Yet
Netflix subs didn’t meet expectations this past quarter — and may not in Q2 either. But that’s not necessarily cause for alarm. Read More
Netflix and Sony Deal is Everything Both Parties Need Most
Netflix’s deal with Sony is $1 billion well spent, and provides a lot of benefits for both companies involved. Read More
Who’s Still Advertising with Tucker Carlson at the End of Q1 2021?
At the end of the first quarter, some advertisers still appear to be sticking with Tucker Carlson. Who might those brands be? And who has departed since January? Read More
Does the NFL Think it Can Even Bowl Over Valentine’s Day?
Fans won’t “love” the NFL for pitting its biggest day against Valentine’s Day plans. And networks and restaurants probably won’t either. Read More
Disney’s Full Return to Movie Theaters Will Meet New, Lasting Challenges
When Black Widow comes to theaters and streaming in July, it’ll meet an entirely new environment that challenges Disney’s “event” emphasis for theatrical releases. Read More
How Disney+ Pushed Ads Promoting ‘The Falcon and the Winter Soldier’
In the lead-up to its newest Marvel show, here’s how Disney+ built hype with TV and social video ads. Read More
NFL’s New TV Rights Deal is Exception, Not Rule for Upcoming Sports Negotiations
The NFL cashed in on network’s desire to secure linear TV’s future… and set up the peaceful transition to streaming. Read More
What’s the Point of Awards Season When What’s ‘New’ Doesn’t Matter Anymore?
Award season is highlighting the fact that everyone’s just watching what they want at this point, whether that’s live or on-demand. Read More
New TV[R]EV & iSpot Special Report: Addressable TV Reach
TV[R]EV’s latest report shares new data from iSpot on how addressable ad impressions exploded in 2020, and which industries fueled that rise. Read More
ESPN’s NHL TV Rights Deal Show New Positioning for Hulu, ESPN+
ESPN’s new deal with the NHL is an evolution in how Disney utilizes streaming services ESPN+ and Hulu. Read More
WandaVision and the Renewed Case for Weekly, Serialized TV
WandaVision’s weekly approach helped fuel even greater conversation about the show, and provides further proof that streaming TV should opt for weekly release schedules. Read More