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Week In Review: Netflix Passes 200M Users, Happy Times In FAST-Land

TV[R]EV Original — Alan Wolk

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Video Screen Convergence

Tubular Labs: TV Doubles Down On Social Video Heading Into 2021

TV[R]EV Original — John Cassillo

Tubular Labs CRO Denis Crushell discusses how TV — streaming and linear — is utilizing social video to grow viewership in 2021.
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Tubi streaming service logo 2020
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Tubi’s Pitch To Brands Shows Where FAST Services Should Go Next

TV[R]EV Original — David Bloom

Tubi pitched advertisers this week with some big numbers on its first year with Fox. But contained within the pitch were key factors that all the free, ad-supported services will need to embrace amid stiffer competition for audiences.
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#CREATEDWITH

Verizon’s AOL Deal Is So Money And The Media Still Doesn’t Know It

— Alan Wolk, Nick Cicero and Jesse Redniss

It’s all so 1998.
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#CREATEDWITH

Periscope Up, Set Torpedoes to Stun the Media Market

— Alan Wolk and Jesse Redniss

If you logged onto Periscope or Meerkat during the Mayweather/Pacquiao fight this weekend, you were greeted by the sight of dozens of live streams of a fight many people paid $100 to watch
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#CREATEDWITH

The Promise of Facebook Authentication

— Alan Wolk and Jesse Redniss

Facebook authentication for pay TV is poised to take off and if you’re a network or a viewer you should actually be very happy about that. If you’re an MVPD,
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#CREATEDWITH

YouTube’s Got the Kat’s Tongue

— Jesse Redniss

YouTube just shut down the ability for users of Live Streaming Video app Meerkat to use Katch to auto save videos to YouTube’s platform. This marks the second time in
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Advertising

Facebook Anthology

— Alan Wolk and Jesse Redniss

The Zuckerberg network is going to be a major player in the television industry
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#CREATEDWITH

Death By Apple: Why The Remote Control’s Days Are Numbered

— Jesse Redniss and Nick Cicero

Is the Apple Watch the new remote control?
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#CREATEDWITH

Television in 2015: The Future is Now

— Jesse Redniss and Alan Wolk

“It has to start somewhere It has to start sometime…..What better place than here, what better time than now?” — RAGE AGAINST THE MACHINE
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#CREATEDWITH

Is HBO Now The Canary In The Coal Mine?

— Alan Wolk and Jesse Redniss

HBO Now may not be the slam dunk many in the industry make it out to be
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#CREATEDWITH

Facebook In 2015 And The Road Ahead: Part II

— Alan Wolk and Jesse Redniss

As Facebook’s march on the television industry continues, an exploration of the factors involved in why they may or may not succeed.
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Advertising

Thanks Nielsen for that Twitter Study — But It’s Time We “Total It Up” with You

— Jesse Redniss

The media world is abuzz about the latest Nielsen study which suggests that “Twitter TV activity can…tell us just how engaged the general viewing population is with the programming it
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#CREATEDWITH

How Do You Make Sense Of What’s Going On?

— Jesse Redniss

A look at everything from broken measurement systems to new social platforms frames out this overview of what’s going on in the industry today.
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#CREATEDWITH

Big Data + Brand Marketing = House of Card [No Spoilers!]

— Jesse Redniss

Did big data factor into Netflix House of Cards “leak”? Or was it something more Underwoodian?
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#CREATEDWITH

Twitter Doubters Are Wrong. Here’s Why.

— Jesse Redniss and Alan Wolk

Native advertising on 3rd party sites may be just what Twitter needs to stay relevant and reach a broader audience
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#CREATEDWITH

The #CreatedWith Economy

— Jesse Redniss

#CreatedWith is going mainstream and why it’s the best way for the industry to do everything from increase revenue to build audiences to create deeper engagement
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#CREATEDWITH

Television in 2015: For What It’s Worth

— Alan Wolk and Jesse Redniss

Predictions for the disruption we can expect in the year ahead
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#CREATEDWITH

OMG. WTF. OTT.

— Alan Wolk and Jesse Redniss

Walking the halls of many major media companies these days, this is the phrase that’s frequently muttered by the executives charged with forging the future of television development, monetization and audience engagement
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#CREATEDWITH

The #CreatedWith Economy

— Jesse Redniss and Alan Wolk

We hear a lot about the “on-demand economy,” “sharing economy” and the “collaborative economy” how companies like Uber and AirBnB are disrupting their industries by eliminating the middleman and matching up buyers and sellers.
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#CREATEDWITH

Facebook May Want To Become Your Next Pay TV Provider

— Digiday, Jesse Redniss and Alan Wolk

With over a billion users and a vast trove of data, it’s entirely possible that Facebook could take on the MVPDs. Jesse Redniss and Alan Wolk explore why.
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Advertising

Motivational Sciences in the Age of ME: Where is Gamification Going ?

— Jesse Redniss

Fascinating interview with Rajat Paharia, founder and chief product officer of Bunchball, on the future of gamification and the ramifications for the entertainment industry
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#CREATEDWITH

What Comcast’s Twitter Deal Means for Facebook and the Future of Social TV

— Jesse Redniss

Comcast’s Twitter cards are going to change the social TV equation, creating more reliable metrics around tune-in.
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